Mightybell Unlocks Revenue Faster With Modern Customer and Market Networks
Mightybell launched publicly in April 2014 to unlock revenue faster for companies and brands with customer and market networks. Customer or Market Networks are natural, self-organizing networks of members who talk freely and openly with each other about their needs in real-time. It generates new, precise sources of customer data to make better decisions and increase the effectiveness of every marketing dollar spent.
Founded by Gina Bianchini and Matteo Melani, Mightybell is unique in combining smarter software with innovative engagement strategies gained from a decade spent pioneering new networking platforms from Ning to Twitter.
Mightybell has been featured in Fast Company, Bloomberg BusinessWeek, The New York Times and The Wall Street Journal. The company is backed by Floodgate Partners, First Round Capital, Cowboy Ventures and Lucas Venture Group.
Meet the Founders
CEO & Co-Founder
CTO & Co-Founder
Gina Bianchini is an expert in creating smarter specialized networks online and in the real world. Before founding Mightybell, Gina Bianchini co-founded and led Ning, the largest social platform for niche social networks started in 2004. Under her leadership, Ning grew to 90 million monthly uniques and 300,000 monthly active networks across entertainment, politics, education and specialized interests. She’s appeared on Charlie Rose, CNBC and CNN and serves on the board of directors of Scripps Networks Interactive (NYSE: SNI). She is also the co-founder of Sheryl Sandberg’s Leanin.org, where she crafted and launched Lean In Circles.
Matteo Melani has over 15 years experience in building and leading engineering teams to deliver software solutions to complex problems. Prior to Mightybell, Melani was a Senior Engineer at Twitter, where he was responsible for the company’s analytics system to track clients’ domain impressions and clicks, as well as the “download your Tweets” feature. Before Twitter, Melani was a Development Manager at Microsoft where he led the engineering team responsible for delivering the electronic programming guide and search functionality that today powers AT&T’s U-verse 20M-subscriber-strong cable service.
Meet the Team
Working at Mightybell
Mightybell is located in downtown Palo Alto, a bullet train ride away from San Francisco. We move fast, make decisions quickly and run ongoing experiments with the goal of uncovering the big and small ways beautiful, human interactions and big data introduce the right people to each other and break the ice. Our unique SaaS model gives us the best of both worlds: the revenue dynamics of an enterprise company with the extraordinarily high product bar of consumer applications.
- Open, collaborative team environment where everyone has a voice and influence on the product
- Experienced entrepreneurs and engineers who love to mentor and build
- Fast, agile development process perfect for those who love to ship
- Downtown Palo Alto location one minute from the bullet train
- First Round
- Cowboy Ventures
- Lucas Venture Group
- Great Oaks Capital